The USA TODAY Sports+ app launched in September 2021 in seven hyper-local markets: Arizona, Cincinnati, Cleveland, Indiana, Michigan, Tennessee, and Wisconsin. The app enables subscribers to customize their sports experience with immersive local and national content, plus interactive storytelling and augmented reality features.
To kick off the 2022 National Football League (NFL) season, USA TODAY Sports+ and USA TODAY Sports will join forces on the web, giving all subscribers the ultimate all-inclusive sports destination.
“Merging our websites allows us to extend the premium look and feel of Sports+ to all sports subscriber content,” said Alicia DelGallo, USA TODAY Sports Senior Editor. “We’ll also be able to leverage talent across the network to further innovate and integrate our already-impressive sports ecosystem.”
This consolidation amplifies USA TODAY Sports’ dedication to providing readers with the easiest and most comprehensive way to follow their favorite teams and access premium USA TODAY Sports+ content. All USA TODAY and local USA TODAY Network subscribers will have access to Sports+ Subscriber sports content on USATODAY.com, which will be branded with a Sports+ icon next to the “for subscribers” tag on fronts.
The icon will also appear at the top of stories and additional Sports+ branding will be added to story pages and embedded in-depth modules.
In addition, there are now content fronts for all 32 NFL teams on USATODAY.com.
Sports fans can access their exclusive sports content on the web by navigating to the USA TODAY Sports section and Sports+ will continue to have a standalone subscription available through the app. App subscribers will also have access to Sports+ content on the web.