The Washington Post is thrilled to announce a relaunch of its iconic Style section, introducing readers to a new design, cutting-edge content and an unwavering commitment to uncovering news and trends in culture with personality, perspective, and deep reporting. In 1969, former executive editor Ben Bradlee and his staff debuted “Style,” boldly creating a Features section that focused on stylish writing, entertaining topics and powerful people. More than half a century later, the section continues to publish remarkable journalism, winning 14 Pulitzer Prizes including Robin Givhan’s 2006 award for criticism, the first for a fashion writer. Columnist Monica Hesse was a 2023 Pulitzer finalist for her critical and revealing commentary on gender.
Style content will live online as a curated section for the first time in its history, with its own homepage, a bespoke design that signals the reader is entering a different part of The Post, immersive feature formats, an expanded roster of writers, and a renewed focus on arts and entertainment, media, fashion, cultural trends, and politics.
“The Style section has always been a sharp, funny, and thoughtful conversation partner who explains why people are dressing that way, talking that way, watching that way, voting that way. ‘Style’ entertains you, makes you think, and surprises you,” said Ben Williams, executive features editor. “With this revamp, we’re bringing a beloved cornerstone of The Washington Post into a new era by refreshing the thought-provoking stories and personalities Style has always been known for with a modern, fresh, and accessible digital presentation for new and loyal readers alike.”
The talented editors and writers who anchor Style include award-winners and fresh voices, who will continue bringing critical analysis to cultural moments, immersive profiles, and buzzworthy stories to the section:
- The Media: A core focus on cable news; new focus on digital media.
- Arts & Entertainments: Creating a greater emphasis on covering big pop culture moments.
- Fashion: An expansion of coverage to help re-emphasize storytelling over the fashion industry and monumental media moments.
- Power: A renewed focus on the carnival of political characters.
- Of Interest: Extended coverage and in-depth analysis surrounding culture trends and how we live today.
“Style combines coverage of culture and entertainment with depth in a way that few sections can. With this relaunch, we’re making investments in this unique franchise,” said Krissah Thompson, managing editor. “This deep reporting, engaging writing and sophisticated cultural criticism is now easier to find, access and consume with this beautiful, bold design and enhancements and features.”
In addition to the standalone online section, readers can follow the world of Style with the new newsletter, Style Memo. Initially three days a week, soon moving to daily publication, the newsletter will help subscribers stay on top of what’s new and what’s next with contributions from various Style writers. Sign up here. For the latest news and events, tap into Post Style on Instagram @PostStyle.
Several events series will bring the substance and soul of Style to life through conversation. “Style Sessions” in partnership with the Rubell Museum features Post reporters in conversation with notable figures to shed light on the world of fashion, film and culture. The series will be held at the Rubell’s D.C. location—the former Randall Junior High School, a historically Black public school in Southwest Washington. “Style Live,” a new program series from Washington Post Live, features informative and illuminating conversations with actors, musicians, designers and other creators who are shaping culture, starting on Monday, Oct.16 at 3:00 p.m with Jada Pinkett Smith and Victoria Beckham later this fall.
To help commemorate the relaunch, The Post has also commissioned two supersized murals that will reflect new facets of Style on large buildings opposite Domino Park in Williamsburg, Brooklyn. The art will be constructed in partnership with Colossal Media, an ad collective that specializes in hand painted outdoor media, during the November to December holiday season.
A special launch party in Washington, D.C. will also take place later this Fall.
The launch of Style is sponsored by Genesis.
