‘The View’ Posts Gains Year to Year in Total Viewers and Women 25-54 and Week to Week in Women 18-49
Season to Date, ‘The View’ Delivers Largest Viewership in 3 Years, Ranking No. 1 in Households and Total Viewers Among All Network and Syndicated Daytime Talk Shows and News Programs for the 4th Consecutive Season
16 April 2024 – For the week of April 1, 2024, the most recent week including syndication, “The View” ranked No. 1 in Households (1.60 rating) among all network and syndicated daytime talk shows and news programs, leading NBC’s “TODAY Third Hour” (1.34 rating), “TODAY with Hoda & Jenna” (1.01 rating), CBS’ “The Talk” (0.88 rating) and “NBC News Daily” (0.82 rating).
For the week of April 8, 2024, “The View” ranked No. 1 in Households (1.57 rating) and Total Viewers (2.330 million) among the daytime network talk shows and news programs, leading NBC’s “TODAY Third Hour” (1.29 rating and 1.866 million, respectively), “TODAY with Hoda & Jenna” (1.01 rating and 1.518 million, respectively), “NBC News Daily” (0.76 rating and 1.115 million, respectively) and CBS’ “The Talk” (0.82 rating and 1.222 million, respectively). “The View” also averaged 205,000 Women 25-54 and 144,000 Women 18-49, based on Live + Same Day Data from Nielsen Media Research.
“The View” improved on the same week last year in Total Viewers (+61% – 2.330 million vs. 1.445 million) and Women 25-54 (+8% – 205,000 vs. 189,000).
“The View” was up week to week in Women 18-49 (+1% – 144,000 vs. 142,000).
Season to date, “The View” is up in Total Viewers (+3% – 2.459 million vs. 2.396 million) versus the comparable weeks last season to a 3-year high — since the 2020-2021 season.
Season to date, “The View” is ranking No. 1 in Households (1.68 rating) and Total Viewers (2.459 million) among all network and syndicated daytime talk shows and news programs for the 4th consecutive season.
Source: The Nielsen Company, NTI Total Viewers, Women 25-54 and Women 18-49 Live + SD Current Week (w/o 4/8/24), Previous Week (w/o 4/1/24) and Year-ago Week (w/o 4/10/23) or as dated. Most Current Data Stream: Season 2023-2024 (9/4/23-4/15/24) and Season 2022-2023 (9/5/22-4/16/23). Beginning 8/31/20, national ratings also include Out of Home (OOH) viewing. Prior to 8/31/20, ratings do not include OOH viewing. Averages based on regular telecasts.
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