‘Nightly’ Is #1 in Key A18-49 Demo For Week, Continues to Mark Best Start to Broadcast Season vs. ABC in 4 Years in Both Demos
Tuesday’s ‘Nightly News’ Tops ABC’s ‘World News Tonight’ in A25-54 & A18-49
For the First Time Since Dec. 2019, ‘Nightly’ Beats ABC for Several Weeks For At Least One Day During the Week
Week of Nov 6 Ratings Highlights
- Nightly News is the only evening news broadcast to increase total viewers vs. last year, up +66,000. Nightly News increases viewership across the board, delivering its largest total viewer audience since March 2023. Nightly News also ranks #3 in total viewers for the week with 6.889 million total viewers, excluding specials, sports & syndication
- Nightly News is the #1 evening news broadcast in A18-49 for the week with 775,000 A18-49 viewers, reaches largest A18-49 audience since February
- Among both demos, Nightly News continues its best start of the season vs. ABC in 4 years (since 2019-20).
- Tuesday’s Nightly News tops ABC in A25-54 by +5,000 and in A18-49 by +112,000
- This marks several weeks of Nightly News topping ABC for at least one day during the week in the A25-54 demo, the first time this has happened since Dec. 2019
- For the past five consecutive weeks, Nightly News improves the year-over-year total viewership gaps vs. ABC, most recently by 14%
- For 17 of the last 18 weeks, Nightly News closes the demo gaps in year-over-year measurements vs. ABC, including by nearly 70% in A25-54 in the most recent week.
- Season to date, Nightly News improves its competitive position versus ABC by 68% in the A25-54 demo compared to the same time period last year
Week of Nov 6: Nightly Stats
- Averages 6.899 million total viewers, topping CBS by + 1.946 million (+39%)
- Nightly News is the only evening news broadcast to increase viewers in year-over-year measurements, up +66,000
- Nightly News increases total viewership vs. last week by +132,000, delivering its largest total viewer audience since March 2023
- Year over year, Nightly News cuts its total viewership gap vs. ABC by 14%
- Averages 1.079 million A25-54 viewers, topping CBS by +401,000 (+59%)
- Nightly News increases A25-54 viewership vs. last week by +58,000
- Tuesday’s Nightly News tops ABC in the A25-54 demo by +5,000
- For 17 of the last 18 weeks, Nightly News closes the A25-54 in year-over-year measurements vs. ABC, including by 69% in the most recent week
- Averages 775,000 A18-49 viewers, beating CBS by +314,000 (+68%)
- Nightly News is the #1 evening news broadcast in the A18-49 demo, topping ABC by +1% (+8,000)
- Nightly News increases A18-49 viewership vs. last week by +60,000
- For 17 of the last 18 weeks, Nightly News closes the A18-49 gap in year-over-year measurements vs. ABC
- Compared to the prior week, Nightly News turned its A18-49 gap vs. ABC into an advantage by 144%
- Compared to the prior year, Nightly News turned its A18-49 gap vs. ABC into an advantage by 106%
- Across digital, Nightly News delivered 13 million video views and 1.1 million hours viewed on & off network platforms
- On YouTube, weekday episodes reached 718,000 views and 562,000 viewers
WEEK of NOVEMBER 6-12 2023
| Program | P25-54 | P18-49 | P2+ |
| Imps | Imps | Imps | |
| NBC NIGHTLY NEWS | 1,079 | 775 | 6,899 |
| CBS EVENING NEWS | 678 | 461 | 4,953 |
| ABC WORLD NEWS TONIGHT | 1,154 | 767 | 8,291 |
Note: ABC’s World News Tonight is based on a 3-day average (Tues-Thurs). Nightly News was based on a 4-day average (Mon-Tues & Thurs-Fri), retitled on Wednesday due to the third Republican Presidential Primary debate. NBC Nightly News, ABC World News Tonight and CBS Evening News’ ratings include afternoon and overnight airings on owned stations. Digital ratings sourcing: Adobe Analytics and Partner Portals; YouTube Analytics Portal.
