March 12, 2024 — Meet the Press with Kristen Welker (MTP) was the #1 Sunday public affairs show in the key demo this past Sunday, March 10, according to data from Nielsen Media Research.
MTP also outperformed ABC’s This Week in total viewers, which it has done for 8 of the last 9 weeks. The broadcast increased its total viewership over the prior week and improved its competitive positions across the board to both This Week and CBS’s Face the Nation.
#1 in the Key Demo This Past Sunday
MTP ranked #1 in the A25-54 demo this past Sunday, averaging 406,000 viewers in the demo most valued by news advertisers. It improved its lead in the demo over ABC vs. the prior week by 16% and reversed its gap vs. CBS.
Sunday marked the third consecutive Sunday in which MTP has outperformed ABC in the key demo.
Sunday’s broadcast featured Sen. Raphael Warnock (D-Ga.), Sen. Lindsey Graham (R-S.C.), and Rep. Adam Schiff (D-Calif). It averaged 2.417 total viewers, once again finishing the week ahead of ABC. It trailed CBS, which continues to rate for just 30 minutes of its hour-long program, by just 8%.
MTP Audiences Watch 200K Hours on Digital
Last week, MTP content was viewed by online audiences for more than 200,000 hours, reaching 1.7M video views across platforms.
Sunday’s full episode received 181,000 viewers on YouTube on top of its linear viewership.
#1 in Washington for 8 Years
MTP beat the competition combined in the key demo this past Sunday in the influential Washington, D.C. market, where it has not lost a Sunday in total viewers in over 8 years.
Tune into Meet the Press NOW weekdays at 4:00 p.m. on NBC News NOW for more from moderator Kristen Welker, follow the brand on Facebook and Twitter, and visit the Meet the Press Blog or subscribe to First Read for the latest from the MTP team and the NBC News Political Unit.
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NATIONAL AVERAGES – SUNDAY, FEB. 25, 2024
Show Name | Net | Duration (minutes) | Total Viewers | A25-54 Viewers |
MEET THE PRESS | NBC | 48 | 2,417 | 406 |
FACE THE NATION HALF-HOUR | CBS | 30 | 2,628 | 371 |
FACE THE NATION HOUR | CBS | 60 | 2,292 | 315 |
THIS WEEK | ABC | 52 | 2,397 | 360 |
FOX NEWS SUNDAY | FOX | 60 | 995 | 231 |