POWERHOUSE VOCALIST AND SONGWRITER BUILDING UPON HIT TRACKS “PRETTY GIRL ERA” & LATTO’s “LOTTERY”
& CURRENT CHART-TOPPING CANADIAN RADIO HITS “HOTTER NOW” & “WHO’S GONNA”
NAMED BILLBOARD CANADA’S WOMEN IN MUSIC “RISING STAR”
“‘Criminal’ is just the latest in sensational pop drops from LU… we’re excited to see what LU creates next.” – PAPER
“Everybody has someone who brings out their bad side and this is about someone who brought out mine.” – LU KALA
Rising pop artist LU KALA is back with an alluring new single “Criminal” out today, September 27 on LVK/Amigo Records. Love is the proposed crime and “Criminal” is her seductive manifesto. Here LU KALA passionately submits to a love so good, so intoxicating, it must be illegal.
Listen to “Criminal” out now:
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“Criminal” is just the latest in a string of hit pop tracks making waves across radio charts, streaming platforms and social media. Her last single “Who’s Gonna” just reached Top 10 on Canadian radio’s Top 40 charts (currently #10) and is on Hot AC chart as well (currently #31). Additionally, her hit “Hotter Now” remains steadfast building at radio, currently Top 10 on AC radio charts in Canada.
The Toronto-raised songstress and songwriter erupted onto the scene with the release of the trending “Pretty Girl Era,” now with over 25 million streams, over 340K user generated videos on TikTok including uses by Justin Timberlake, Eva Longoria and Serena Williams, and an inclusion in Fortnite. A feature on Latto’s Billboard Hot 100 hit “Lottery” soon followed, as well as the fierce power ballad “Nothing But Love” with social media videos reaching over 1 million views. The fiery voiced Congolese-Canadian songstress–with signature vibrant orange hair to match–is redefining what a pop star sounds and looks like.
LU has been busy this summer, performing her catalog of hits live at a number of high profile events including Pride Toronto’s Opening Night main stage event on June 28, Mississauga, Ontario’s Canada Day Celebration on July 1 and at Calgary Stampede’s Cowboy Music Festival on July 7. Most recently she took the stage at Vancouver’s VanPrideFest on August 4 and in Edmonton at MacEwan University’s Fall Fest on September 6. More dates will be announced shortly.
Beyond the radio and streaming success, LU’s talents have been honored and celebrated within the industry. Her latest notable industry recognition was Billboard Canada’s Women In Music who honored LU with their “Rising Star Award” earlier this summer. She performed a medley of her hits at the ceremony prompting Billboard Canada to rave that the show was “an affirmation that this diva is ready for her spotlight.” Also this year, LU was nominated for two Juno Awards–Single of The Year for “Pretty Girl Era” & Breakthrough Artist of the Year–as well as an Artist of The Year nomination at the 2024 Women in Music Canada Honours. Elsewhere, the SOCAN Foundation honored her at the Her Music Awards, in the US she was selected as an honoree “Industry Disruptor” for the TikTok 2024 Black History Month Visionary Voices List, in addition to being chosen to be a part of TikTok’s “Elevate” campaign, their first ever Emerging Artists Program, and dubbed one of VEVO’s DSCVR Artists to Watch 2024.
At the age of three KALA’s family immigrated from the Democratic Republic of the Congo to Canada, first living in Toronto’s Regent Park, and later Ajax. Gifted with a talent for writing striking pop tracks and memorable hooks, LU KALA has amassed over 100 million streams. Behind the lyrics was a voice waiting to be released, unwilling to vocally bend into the box black female performers are often expected to exist in. She’s embraced her distinctive sound, transforming her trajectory as an artist, and a woman, in the process.
“I do music that is true to me, and it would be cool to see more girls feel like they can do the same, whatever the genre, no matter their race,” she shares.
Connect with LU KALA:
Instagram: https://
TikTok: https://
YouTube: https://
Spotify: https://
Apple Music: https://
Facebook: https://
X: https://
Source
Falcon Publicity
