Accomplished producer and DJ Callie Reiff has released the official music video for her single “My Room,” directed by photographer Sophia Wilson and creative directed and produced by Raquel Michel.

Watch the “My Room” official music video HERE.

“My Room” (Dim Mak) is a soulful Tech House record featuring tubular bass-heavy loops, swirling high hats and ethereal vocals from Callie herself. It is an ode to the diverse pleasures found within the confines of one’s bedroom and takes on new life in its accompanying music video. People from all walks of life doing activities in the same bedroom are captured. From a ballerina doing warm-ups to artists making music to a toddler creating his own world, the video is a celebration of everything a bedroom has to offer and a reflection of the dynamic NYC community that Callie’s has curated around her.

For her inaugural visual release, Callie effortlessly curated a diverse all-star all-women team of creatives, collaborating with Sophia Wilson for her video directorial debut and recruited creative director and producer Raquel Michel, her counterpart for the duo’s emerging party series Tour De LES. Together, the three are undeniably talented artists – and their creative efforts encapsulates the playful, comfort, and intimacy of our personal space.

To celebrate the release of the “My Room” video, Callie Reiff and Sophia Wilson co-hosted a ‘tour de NYFW’ party presented with NEXT Management last night at Jean’s in NYC’s lower east side amid Manhattan’s downtown scene of fashion events. Attendees which included fashion influencer Clara Perlmutter, models Luisa Piou, Aliyah Wan, Faith Harper and Zahara Davis, were treated to DJ sets from Callie and friends while guests were invited to play in her room as seen in the video set up in the corner of the chic hot-spot. The event was covered by Office and images by The Cobrasnake can be found here: https://www.thecobrasnake.com/tour-nyfw-de

About Sophia Wilson:

Sophia Wilson, 23, is a photographer, director, and visual artist based in New York City, who has been honing her craft since the age of 13. With a decade-long career already, she is one of the youngest contributors to publications like The New York Times, Vogue, and Vanity Fair, and has shot campaigns for notable brands such as Nike, Meta, and Google. Sophia exclusively shoots using analog cameras and develops all of her photos by hand in the color darkroom, which gives her work a distinctive quality. Her vibrant and uplifting photography explores themes such as diversity, coming of age, and Black womanhood.

Follow Sophia Wilson:

Website: https://sophiawilson.nyc/
Instagram: https://www.instagram.com/phiawilson

About Callie Reiff:

From musical prodigy to industry trendsetter, Callie Reiff is unlike any other. As an accomplished producer, DJ, and all-around performer, she’s made history as the youngest DJ to perform at Webster Hall — since then, she’s taken the stage at festivals such as Creamfields, EDC Las Vegas, Tomorrowland, and Ultra and she’s opened for world-renowned acts including Ed Sheeran, Skrillex, and more. Now at 23 years old, Callie Reiff has aligned herself at the intersection of indie pop and electronic — the sky’s the limit for her career.

Callie entered 2021 with “The Kids Are All Rebels 2.0” in collaboration with Lenii, a record that sets the precedent for the new era of her sound. Singles “Crash Into Me (ft. Madison Daniel)” and “What Ifs (ft. Louella)” put her electrifying indie-in-the-club production on full display. There’s a reason she’s gained global support from tastemakers such as BBC Radio 1’s Annie Nightingale, Rinse FM’s Marcus Nasty, and Diplo — each release exudes Callie’s bubbling, fearless energy and unrivaled character. In addition to her own tracks, Callie has knocked outdance floor-ready remixes for artists such as Alison Wonderland, SOFI TUKKER, TRACE, and more.

Recognized for her artistry by entertainment power players like Spotify and Teen Vogue, Callie’s journey continues. She is ready to reveal the next era of her burgeoning career. In her upcoming releases, Callie transcends the limits of the dance music scene, pushing herself as a singer-songwriter while staying true to her DJ/producer roots.

Follow Callie Reiff:

Instagram: https://www.instagram.com/calliereiff/
Facebook: https://www.facebook.com/calliereiffmusic/
X: https://twitter.com/CallieReiff?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
TikTok: https://www.tiktok.com/@calliereiff?lang=en