NBC Nightly News with Lester Holt is the #1 Evening Newscast in Key Demos for August

‘Nightly News’ Tops ABC in A25-54 For First Time in Over 4 Years & Marks Largest Demo Advantage over Network in 7 Years

Only Evening Newscast to Grow Across the Board in Year-Over-Year Measurements, Delivers 7-Month High in Total Viewership

August 2024: Ratings Highlights

• Nightly News is the #1 evening newscast in the key demos for the month of August, topping ABC’s World News Tonightfor the first time since March 2020 and marking its largest A25-54 advantage over the networks since Jan 2017
• Nightly News is the only evening newscast to grow in all measurements vs. last year, delivering a 7-month high in total viewership 
• Nightly News marks its most narrow total viewership gap vs. ABC since December 2018
• In year-over-year measurements, Nightly News continues to beat CBS in total viewers and the key A25-54 demo for the 215 consecutive months

August 2024: Ratings Stats

• Averages 6.844 million total viewers, topping CBS by +2.460 million (+56%), its largest advantage over the network in over 4 years (since May 2020)
  • Nightly News reaches 7-month total viewership high (best since Jan 2024) and marks its most narrow total viewer gap vs. ABC since Dec. 2018
  • Increases total viewership vs. last month by +1.050 million
  • Increases total viewership vs. last year by +811,000
  • In month over month, Nightly News improves the total viewership gap vs. ABC by 64%
  • In year over year, Nightly News improves the total viewership gap vs. ABC by 67%

• Averages 1.204 million A25-54 viewers, beating ABC by +238,000 (+25%) and CBS by +610,000 (+103%)
  • Nightly News reaches 19-month high in A25-54 demo (best since Jan 23)
  • Increases A25-54 viewership vs. last month by +393,000
  • Increases A25-54 viewership vs. last year by +218,000
  • In month over month, Nightly turns A25-54 gap vs. ABC into an advantage by +238%
  • In year over year, Nightly turns A25-54 gap vs. ABC into an advantage by +280%

• Averages 906,000 A18-49 viewers, topping ABC by +241,00 (+36%) and leading CBS by +513,000 (+130%)
  • Nightly News reaches 19-month high in A25-54 demo (best since Jan 23)
  • Increases A18-49 viewership vs. last month by +334,000
  • Increases A18-49 viewership vs. last year by +243,000
  • In month over month, Nightly turns the A18-49 gap vs. ABC into an advantage by +334%
  • In year over year, Nightly turns the A18-49 gap vs. ABC into an advantage by +417%

• In August, Nightly News full episodes and clips delivered more than 60 million monthly video views across on & off network platforms

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NBC NIGHTLY NEWS WITH LESTER HOLT IS #2 MOST-WATCHED PROGRAM OF THE WEEK

‘Nightly News’ Continues to Mark Best Start to Season vs. ABC in 4 Years

‘Nightly News’ Closes Across-the-Board Gaps vs. ABC in Season-to-Date Measurements By Double Digits

Week of August 19 Ratings Highlights

• Nightly News is the #2 most-watched show of the week with 5.261 million total viewers, excluding specials, sports & syndication
• Nightly News continues its best start of the season vs. ABC in 4 years (since 2019-20) across the board 
• Season to date, Nightly News improves its competitive position versus ABC across the board, including by 46% in the A25-54 demo compared to the same time period last year

Week of August 19 Nightly Stats

• Averages 5.261 million total viewers, topping CBS by + 1.180 million (+29%)
  • Season to date, Nightly News narrows its total viewership gap vs. ABC by 10%
• Averages 738,000 A25-54 viewers, topping CBS by +183,000 (+31%)
  • Season to date, Nightly News narrows its A25-54 gap vs. ABC by 46%
• Averages 522,000 A18-49 viewers, beating CBS by +115,000 (+28%)
  • Season to date, Nightly News narrows its A18-49 gap vs. ABC by 47%

AUGUST 2024

Note: The first two weeks of August were the Paris 2024 Olympics. NBC Nightly News, ABC World News Tonight and CBS Evening News’ ratings include afternoon and overnight airings on owned stations.

WEEK of AUGUST 19-25, 2024

Note: Nightly News is based on a 3-day average (Mon, Tues, & Fri) due to DNC coverage. ABC World News Tonight and CBS Evening News are based on 2-day averages (Mon-Tues) due to DNC coverage.