NBC NIGHTLY NEWS WITH LESTER HOLT CONTINUES TO CLOSE COMPETITVE GAPS BY DOUBLE DIGITS SEASON-TO-DATE

NBC NIGHTLY NEWS WINS WEDNESDAY – #1 EVENING NEWSCAST IN THE KEY A25-54 DEMO

‘Nightly News’ Delivers Best Start to Broadcast Season vs. ABC in 4 Years in Key Demos

Week of March 11 Ratings Highlights

  • Season to date, Nightly News improves its competitive position versus ABC across the board by double digits, including by 52% in the A25-54 demo compared to the same time period last year
  • Nightly News continues its best start of the season vs. ABC in 4 years (since 2019-20) in the key A25-54 & A18-49 demos

Week of March 11 Nightly Stats

  • Averages 5.912 million total viewers, topping CBS by + 1.497 million (+34%)
    • Season to date, Nightly News narrows its total viewership gap vs. ABC by 10%
  • Averages 801,000 A25-54 viewers, topping CBS by +156,000 (+24%)
    • Season to date, Nightly News narrows its A25-54 gap vs. ABC by 52%
  • Averages 531,000 A18-49 viewers, beating CBS by +87,000 (+20%)
    • Season to date, Nightly News narrows its A18-49 gap vs. ABC by 42%
  • Across digital, Nightly News delivered 10.1 million video viewers and 1.3 million hours viewed on & off network platforms
  • On YouTube, full episodes reached 693,000 views and 531,000 viewers

WEEK of MARCH 11-17, 2024

Program P25-54 P18-49 P2+
Imps Imps Imps
NBC NIGHTLY NEWS 801 531 5,912
CBS EVENING NEWS 645 444 4,415
ABC WORLD NEWS TONIGHT 1,035 716 7,358

Note: NBC Nightly News, ABC World News Tonight and CBS Evening News’ ratings include afternoon and overnight airings on owned stations. All stats exclude alternate titles and specials.

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