First-time voters targeted by BBC News, Radio 1 Newsbeat and BBC Three

First-time voters targeted by BBC News, Radio 1 Newsbeat and BBC Three

BBC News, Radio 1 Newsbeat and BBC Three join forces to bring first-time voters need-to-know information in Voting for the First Time? Election 2024

With hundreds of thousands of young people eligible to vote for the first time this year, the programme aims to bring first time voters need-to-know information

“There are huge numbers of young people who will be voting for the first time in this general election, and we know that they want to consume news across different digital platforms, and by engaging directly with the content creators.” — Naja Nielsen, Digital Director, BBC News

July 1, 2024 – BBC News and BBC Three will broadcast and stream a first-time voters special programme – Voting For The First Time? Election 2024 – on Monday 1 July from 7pm on BBC News, BBC Three, BBC iPlayer, BBC Sounds, and on BBC News’ TikTok, Instagram and YouTube channels.

With hundreds of thousands of young people eligible to vote for the first time this year, the programme aims to bring first time voters need-to-know information ahead of Thursday’s general election – going through the topics that matter most to them and where the main parties stand on those areas.

Hosts Azadeh Moshiri and BBC Radio 1 Newsbeat’s Calum Leslie will be joined in the studio by Reliable Sauce’s Jonelle Awomoyi, and political correspondent Harry Farley. Lola Schroer from BBC Three’s The Catch Up will bring viewers explainers on the key things to know on polling day.

The programme will be broadcast on BBC News and BBC Three until 7.30pm– after which the stream will continue on iPlayer, Sounds and social channels, with viewers’ questions being answered.

People will be able to submit their questions via the social channel they are watching on.

Naja Nielsen, Digital Director, BBC News: “There are huge numbers of young people who will be voting for the first time in this general election, and we know that they want to consume news across different digital platforms, and by engaging directly with the content creators. By creating a simulcast across our broadcast and digital products, we are able to serve trusted and useful information to young people on topics that matter to them in this election.”

Source
BBC Radio 1

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