Fox News Digital secured 1.9 billion multi-platform views, (a 24 percent increase from October 2018) and 4.1 billion total minutes (a 10% increase from October 2018). Fox News Digital also finished at number one in the news competitive set, outpacing CNN.com (1.8 billion/3.4 billion), NYTimes.com (1.2 billion/1.1 billion) and WashingtonPost.com (468 million/1.2 billion) in total views and total minutes.
In commenting on the performance increases across the month of October, Fox News Digital Editor-In-Chief Porter Berry said, “FoxNews.com continues to dominate in the digital landscape. Our digital reporting platform has become a one-stop shop for providing our television audience with the very best original content they have come to expect from our brand, and the numbers prove it.”
The month of October also saw Fox News Digital deliver approximately 102 million multi-platform unique visitors among the 18+ demographic and 105 million in the 13+ news set, making October the eighth month in the calendar year with over 100 million multi-platform unique visitors while CNN.com decreased 4% month over month in multi-platform unique visitors. The strong performance also helped drive Fox News Digital among the top news brands in the country ahead of Washington Post, New York Times and USAToday.com in key measures like unique visitors, total views, and total minutes.
For the 62nd month in a row, Fox News continued to be the number one most-engaged news brand on social media in October with over 48 million interactions (Facebook, Twitter, Instagram), according to Socialbakers. October also marked the highest month ever of Instagram interactions, up 8 percent from September 2019 and marked the 42nd consecutive month that Fox News has been the number one most engaged news entity, delivering a 64 percent increase compared to last year.
Finally, for the 11th month in a row, the Fox News Mobile App surpassed the CNN Mobile App in Unique Visitors, with 7.8 million versus CNN’s 6.8 million.
Following Fox Business’ brand refresh, FoxBusiness.com saw 91 million multi-platform views, up 34 percent compared to October 2018 and a 32 percent increase since September 2019. Additionally, FoxBusiness.com hit records across the board, reaching its highest month ever for multi-platform unique visitors (18 million), multi-platform total views (91 million), and multi-platform total minutes (164 million).