AT&T has launched its new live TV service, AT&T TV, nationwide after a successful 13-market pilot, marrying live TV with video streaming and apps.
Powered by Android TV, it includes live TV packages with mainstream and popular channels, offering easy access to live TV and apps with one device without having to switch inputs. Customers can control the whole TV experience and more by using voice with the Google Assistant.
A national advertising campaign will launch next week, bringing to life the Google Assistant features, using some very famous mouths.
AT&T TV works with a compatible high-speed internet connection and is a breeze to set-up. Customers can bundle AT&T TV and 1 gigabit AT&T Internet for just $39.99/month for video and $39.99/month for internet for 12 months with a 24-month TV agreement where available, offering triple the speed at no additional cost when AT&T TV and Internet are bundled – a move unheard of in the industry.
“Our customers told us what they want from their TV service and we built AT&T TV around that,” said Thaddeus Arroyo, CEO of AT&T Consumer. “AT&T TV is live TV made easy and when you add TV to our amazing 1 gigabit AT&T Internet you can’t go wrong.”
AT&T TV Highlights
Compelling live TV packages, sports and access to more than 5,000 apps on the Google Play Store, including your favourite streaming apps—like HBO Max when it launches in May 2020. For example, you can easily switch between a live basketball game, Netflix, YouTube or listen to music on Pandora or Spotify. No need to pick up a different remote or switch inputs.
Voice remote with the Google Assistant. You’ll be able to seamlessly access the Assistant both on and off-screen and search for content across your apps with a simple word or phrase – everything from accessing a show, changing the room temperature, playing your favourite music playlist, dimming the lights and more.
A cloud DVR with 500 hours of storage. You can record as many shows at once as you want, in your home or on-the-go. You can also stream your favourite sports, shows and movies virtually anytime, anywhere on an app on your smartphone or tablet. This is especially handy if you’re moving – you don’t have to worry about losing your recordings and the simple set-up process lets you get back to watching TV at your new place in a snap.