Digital & Online

Amazon Launches Fire HD 10 Kids Edition

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Amazon FreeTime Unlimited offers over 15,000 age-appropriate books, videos, educational apps, and games; kids also have access to tens of thousands of hand-curated, kid-friendly websites and YouTube videos.

Amazon today announced the newest addition to its best-selling Fire tablet lineup: the all-new Fire HD 10 Kids Edition—Amazon’s largest tablet built from the ground up for kids.

“Our Fire Kids Edition tablets provide the perfect balance of offering age-appropriate content kids love and tools parents trust, and we’re thrilled that customers have made us the #1 best-selling kids tablet in the U.S.,” said Kurt Beidler, Director of Kids & Family, Amazon.

“Our latest kids tablet, the all-new Fire HD 10 Kids Edition, is the largest and fastest kids tablet we’ve ever offered, with a beautiful 10.1” 1080p Full HD display, ultra-fast processor, and thousands of books, videos, apps and games—we think families are going to love it.”

Fire HD 10 Kids Edition includes a year of Amazon FreeTime Unlimited, an all-you-can-eat subscription service that gives kids ages 3-12 unlimited access to over 15,000 age-appropriate books, videos, educational apps, and games with new titles added regularly. Kids can enjoy new and popular titles, like Splat the Cat, Crossy Road, Fruit Ninja, Lost in Oz, Star Wars: Puzzle Droids, Teeny Titans – Teen Titans Go!, and more—available from popular brands like Disney, Nickelodeon, Amazon Studios, PBS Kids, HarperCollins, and Macmillan. Parents can also add content they own, like Netflix or Minecraft, into their child’s FreeTime profile. For ultimate entertainment on the go, FreeTime Unlimited content can also be downloaded for viewing offline, such as while in the car or on an airplane.

Amazon FreeTime also includes a kid-friendly web browser that provides kids with controlled access to tens of thousands of YouTube videos and websites—parents can also add more websites if they choose to. All of the content is kid-friendly, age-appropriate, and hand-selected by the Amazon FreeTime team.

After the first year, Amazon FreeTime Unlimited starts at just $2.99 per month for Prime members and $4.99 per month for customers who are not yet Prime members. The FreeTime Unlimited subscription can be used on Fire tablets, including Fire Kids Edition tablets, Kindle e-readers, Android phones and tablets, and iOS phones and tablets.