Gray Television Bags $400 Million in Political Advertising
Gray Television (NYSE: GTN) has announced that its local television stations and digital platforms have now run more than $400…
Advertising
News and analysis of the advertising sector within the media industry, one of its largest revenue streams across all platforms.
ITV’s Backing Business Initiative Partners with eBay
ITV Backing Business, the B2B initiative aimed at supporting businesses and their return to growth, has announced a new partnership…
Commercial Radio Australia’s RadioMATRIX Goes Live
The Australian commercial radio industry’s new industry-wide media briefing platform is now live and operational, ushering in a new and…
Channel 4 & UK Supermarkets Join for Christmas Ads
Channel 4 and the UK supermarket sector is standing together against racism in an unprecedented show of unity across two…
DBS & CNN International Announce New Advertising Collaboration
DBS, a leading financial services group in Asia, and CNN International are collaborating on an advertising and sponsorship campaign that…
ITV Commercial Extends Advanced Booking Deadlines into 2021
ITV Commercial is to extend its flexible Advanced Booking (AB) deadlines into 2021, off the back of a successful trial…
Amazon Launches 2020 Global Christmas TV Ad
Amazon is today launching its global Christmas TV ad campaign which follows a young, talented ballet dancer as she prepares…
CNN International and Hyundai Agree New Marketing Collaboration
CNN International Commercial and the Hyundai Motor Company are partnering on a cross-platform campaign that explores how innovation will change…
Irish Farmers Journal to Sponsor RTE Radio 1’s Countrywide
The Irish Farmers Journal has been confirmed as the new sponsor of RTE Radio 1’s agricultural affairs programme, Countrywide. Presented…
Meredith Corporation Launches New Advertising Tools
Meredith Corporation has launched "Meredith Data Studio", a suite of advertising solutions leveraging the company's vast, proprietary, first-party data and…