Put Material Reality in the Rearview Mirror with Zac Zhan’s Ear Unicorn, Fantasy Fantasy

Put Material Reality in the Rearview Mirror with Zac Zhan’s Ear Unicorn, Fantasy Fantasy

Zac Zhan’s latest evolution in sound, Fantasy Fantasy, is an exotically euphonic exploration of the intersections between dance-pop, alt-pop, hip-hop, and house that will leave your pulse pounding and the chaos of material reality in the rearview mirror.

The Beijing & Toronto residing artist and producer executed the single from lyrically intimate start to massive production finish to achieve an escapism-aiding hyper-pop Tour De Force that reflects his exuberant approach to offering sanctity to his fanbase, which grows with each new ground-breaking release.

The 8 bit-adjacent instrumentals create a fantasy scape that consumes you from the first verse as Zac amplifies the energy with his electrifyingly eccentric vocal lines that ring with playfully uninhibited fervour.

The sonic visualisation of the pursuit of freedom and happiness was officially released on January 18th, following Zac Zhan joining AWAL, a label under the Sony Music umbrella.

For fans of: Charli XCX, Grimes, Carly Rae Jepsen


Zac Zhan said:

“To create Fantasy Fantasy, I embarked on a deeply personal and introspective journey, one that mirrors the complexities of the human condition and the perennial quest for solace in a world brimming with chaos. The lyrics, steeped in vivid imagery and raw emotion express a universal longing for escape, a utopia amidst the trials of life.

I wanted to invite listeners to envision a world where they are the architects of their happiness. It’s a call to embrace the beauty of creation and the freedom that comes from releasing the burdens of the past.”

Amelia Vandergast, Executive Editor at A&R Factory said:

“Zac Zhan is in his infectiously euphoric element in Fantasy Fantasy, a track that defies convention and carries you to a new realm by taking you on a vibrational voyage that you’ll want to embark on time after time.”

About

After immersing himself in a wide array of mainstream music and digesting the Billboard Top 10 tracks, Zac Zhan carved out his own pop style. His creations mirror the lives of metropolitan workers, encapsulating the loneliness and the pursuit of freedom that defines this demographic, alongside their quest for happiness amidst frequent disorientation. His music insists on narrating a complete story, aiming to paint vivid pictures for his audience; the story dictates the progression of the music rather than repetition for the sake of memorability.

His release history showcases his personal style exploration, transitioning from the indie rock vibes of his debut release, Flow, to a distinctive pop sound infused with elements of dance-pop, hip-hop, and house. Each track reflects a facet of his musical evolution and narrative depth.

Following the release of Fantasy Fantasy, Zac will debut his next single, Lonely Grumpy Baby, an alt-pop track which delves into the inner workings of self-discovery and actualisation. Moving away from the hip-hop elements in Fantasy Fantasy, the following release will incorporate guitar and orchestral elements, showcasing a lighter yet grandiose character.

Source
A&R Factory

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